Marketing Budgets, Briefcase Clocks & the Parade of Horribles

In this week’s Monday Morning Marketing Podcast, Ilyce and John cover marketing budgets, search engine optimization and crisis communications. Many companies are entering the season in which marketing budgets are being developed for next year. And while it’s tempting to look back at previous marketing strategies to gauge the return on those investments, it can […]

5 Easy Ways You Can Use Video to Market Your Business

Now more than ever it is important to use a multimedia platform when marketing your business. Gone are the days of using a one print advertisement for the whole campaign (see cool infographic here). In today’s online world we must use pictures, blog posts, podcasts and video in order to keep up with the consumer’s […]